Life Sciences

Whether you’re part of the pharmaceutical or medical device industry, your literature and samples provide the critical details and unique benefits of your products and organization. An incorrect shipment of samples, a poorly executed marketing campaign, or delay in sending out pertinent patient information not only impacts your brand, and potential sales revenue; it could damage the credibility you have with your patients, doctors, and sales force.

Your business is under constant scrutiny and requires you to constantly be looking for ways to keep your message relevant, unique, and compliant with today’s regulations. Operations is always looking for opportunities to streamline processes and avoid redundant services. Your captive or independent sales force must have the right technology to easily obtain product samples/sell sheets and be empowered to easily personalize your materials to address the unique needs of the prospect in order to further differentiate your product from a sea of similar products.

At EPI, we understand. Over the last ten years, EPI has partnered with leaders in the pharmaceutical and medical device sectors to develop a suite of sales, marketing, and operations services to address the unique needs of your industries. We have invested in and deployed technology to address the stringent business rules required by your industry. Our core marketing and operations support services have been reconfigured to support the programs that are important to you and your customers such as:

• Physician Marketing- Complements your existing sales efforts by designing and deploying a targeted marketing program that reaches potential clients  through utilization of data analytics and multiple marketing channels to present your product and brand to potential clients that your sales force doesn’t know about or have time to visit.

• Patient Lifecycle Marketing- We make it simple to clearly and accurately engage, educate, and communicate with your patients throughout the patient lifecycle with Direct Connect.

• MarketingEdge- is our online sales, marketing, and training resource center. It makes it easy create, order, send to production, and deliver personalized sales and marketing collateral and proposals.

• Sampling Program Management- EPI provides the web interface, MarketingEdge, to provide sales an easy way to order and track products samples.

• Technical Publications Management-FPA support through production and the retention of the digital asset.

• Product launch Support- end to end management, creative, production, execution, and analysis through Direct Connect

• Traditional Sales and marketing collateral support services from creative support through print production, inventory management, and fulfillment

• Custom Packaging, POS/POP displays, and labeling